#Loeries: Creative Week kicks off in the Mother City


Source: ©: Loeries Loeries The Loeries Creative Week takes place form 7 to 11 October in Cape Town

The Loeries, Africa and the Middle East’s premier brand communications festival runs from 7 to 11 October 2024, with judging taking place over the first two days, 7 and 8 October, in Cape Town.

This is the fourth consecutive year the Loeries takes place in the Mother City.

In 2023 Loeries Creative Week contributed R139m to Cape Town’s GDP in 2023, creating employment for 275 people in the City.

“This is tough. So are you.”

This is tough. So are you is the theme for this year’s Loeries Creative Week, which speaks to the tenacity of the brand communications industry to thrive despite numerous challenges in the pursuit of creative excellence that adds value to the lives of consumers in Africa and the Middle East.

Programme

Loeries Expo – 9th – 11th October ’24
Loeris Student Expo 2024 powered by Publicis Groupe Africa – 9th – 11th October ’24 09h00 – 16h00 Homecoming Centre
Investec Loeries High School Programme Presented by Touch 09h00 – 15h00 Homecoming Centre
The Mayor’s Brunch 10h00 – 12h00 The Bungalow
Loeries Judging – 7th – 9th October 2024 12h00 – 14h00 City Hall
Creative Future Masterclass 14h00 – 16h00 Homecoming Centre (Avalon)
Loeries Student Expo2024 powered by Publicis Launch Event 15h00 – 20h00 Homecoming Centre (Bits and Pieces)
Loeries Judges Wrap Party powered by Big Kahuna 18h00 – 22h00 Rockefeller Hotel
Loeries Brand Dinner hosted by SABC Sales 20h30 – 22h30 Masterchef Studios