
MTN’s ambitious ad launch promises personalised marketing in Africa
Source: www.unsplash.com Leveraging MTN and Ayoba’s robust first-party data and extensive network, MTN Ads offers businesses and agencies opportunities to connect with their target audiences through what it calls precise, data-backed campaigns that enhance customer experience and drive business growth. MTN Ads is a critical component of MTN’s digital services business, aligning with the company’s…