Cezanne Joynt, is the client services manager at Achievement Awards Group. By using data to get really personal. By getting out from behind our desks and doing some real-world research. And by connecting with our audiences, face-to-face, one-on-one. Doing these things provides insights that no segmentation can. It’s useful to categorise people. But segmentation is…
Photo by: Kaboompics.com via www.pexels.com Since the Covid-19 pandemic, retailers and brands stretched Black Friday throughout November to avoid crowds in stores and ease the pressure on already strained supply chains. The trend continues this year as cash-strapped consumers are expected to stretch their rands even further as the cost of living rises. Here’s what…
Source: www.unsplash.com The findings highlight successful components of PR internships and areas requiring strategic improvements to ensure these programmes benefit both interns and agencies. According to the report, 92% of interns rated their internships as valuable for developing essential PR skills, with practical experience in media relations, client communications and event management standing out. Agencies…
TBWA\South Africa has appointed Karabo Motsepe as its new head of talent acquisition (Image supplied) Her role will be crucial in advancing TBWA\South Africa’s efforts to recruit diverse, highly skilled and talented individuals who contribute to the agency’s culture of creativity and disruption. “We’re excited to have Karabo on board,” says Luca Gallarelli, CEO of…
Source: Reuters. Brent crude oil futures was down $1.17, or 1.5%, to trade at $74.36 per barrel at 0710 GMT, while US West Texas Intermediate (WTI) crude lost $1.11, or 1.5%, to trade at $70.88 per barrel. Besides the surging dollar weighing on commodity prices, including oil, a Trump presidency could see policies that may…
Source: © 123rf 123rf If you are worried about the dangers of AI taking over the world, the interview with Nobel winner Geoffrey Hinton is chilling and essential viewing This month, in Part 1 VML strategic director Antonio Petra gave us a practical guide to using AI to improve how your agency operates with your…
Source: BII. Chief executive officer of BII, Nick O’Donohoe, and Saif Malik, head of banking and coverage, UK, Standard Chartered. This facility aims to bolster the trade-finance needs of SMEs and corporates across Africa and South Asia and to boost economic growth in these regions. Since the initial agreement in 2013, Standard Chartered and British…
Information Communication Technology minister Tatenda Mavetera CIMAS health group has partnered the Harare Institute of Technology (HIT) to leverage on innovation and technology to address healthcare challenges in Zimbabwe. Young innovators from HIT presented their ideas for improving healthcare services, covering areas such as artificial intelligence (AI) solutions for cost reduction and accessibility during a…
Information minister Jenfan Muswere THE Southern Africa Development Community (Sadc) will hold an extraordinary summit in Zimbabwe next week to deliberate on political developments in the region that include the post-election crisis in neighbouring Mozambique. The November 16 to 20 summit will also discuss the recently held elections in Botswana and the impending Namibia polls….
Lands, Agriculture, Fisheries, Water and Rural Development minister Anxious Masuka GOVERNMENT has engaged the army to assist police in evicting land barons who are targeting farms, creating illegal settlements across the country. This emerged in Parliament last Thursday when Murewa South lawmaker Noah Mangondo complained about the sprouting of illegal settlements on A1 and A2…
